education
The University of Iowa
Iowa City, IA / December 2007
Bachelor of Fine Arts
Mass Communications Minor
Certificate in Entrepreneurship
Experience
Creative Coordinator - Office of Strategic Communication
The University of Iowa / Iowa City, IA / October 2021–Present
Design marketing materials for the University of Iowa, inlcluding print design (viewbooks, brochures, and direct mail), environmental design (building signage, wall graphics, and tradshow-style displays), and digital design (social media and web graphics, video and motion graphics, and digital signage)
Collaborate across mulitple creative teams both in-house and across campus including, graphic design, writing, social media, web, photography, and video
Manage multiple concurrent large-scale design projects from concept to completion adhering to University of Iowa brand guidelines
Meet with constituents throughout the design process to manage budget and ensure objectives and deadlines are met
Explore new techniques within Adobe Creative Suite to create graphics and illustrations expanding on, while maintaining established brand guidelines
Execute photoshoots with our in-house photographers, coordinating with different colleges, student models, and locations to build and maintain a library of stock photography available to university creative teams
Create and maintain relationships with departments throughout campus who utilize our creative services
Provide interim management, art direction, and feedback to other campus-based design teams as needed
Creative Coordinator - Division of Student Life
The University of Iowa / Iowa City, IA / November 2014–October 2021
Created brochures, environmental graphics, Microsoft Word and PowerPoint templates, and social media content for campus partners within the Division of Student Life, including University Housing and Dining, University Catering, Iowa House Hotel, and Student Legal Services
Designed logos, icons, infographics, and other illustrated elements within university brand standards to be used in print and digital marketing materials
Produced multi-faceted event promotion materials, including print and digital signage, and social media photos and graphics
Met directly with campus partners to advise them on strategies and collateral needs to meet their strategic goals
Updated, maintained, and enforced departmental visual identities in adherence with university brand standards
Coordinated with the Office of Strategic Communication photographers on large-scale marketing photoshoots for University Housing and Dining and Iowa House Hotel
Collaborated with an in-house communications team to create copy used in print and web-based marketing materials
Tracked projects within an internal project intake system and Active Collab project management software
Communicated directly with Printing Services and outside vendors to determine cost and production timeline specifications are met
Gathered quotes and pricing information from multiple vendors to ensure campus partners worked within their established budget
Managed student graphic designers, teaching them the fundamentals of being part of an in-house design team
Photographed events for use on social media, web, and print projects
Provided final installation of hanging and vinyl signage as needed
Utilized Drupal CMS to update and edit content for campus partner websites
Graphic Designer
Ruffalo Noel Levitz / Cedar Rapids, IA / April 2014–November 2014
Designed fundraising print and digital communications for higher education clients, including Purdue University, The University of Mississippi, and The University of Michigan
Worked within established brand guidelines, including colors, fonts, graphic elements, and imagery of each client
Collaborated with an in-house team of writers to create marketing copy
Communicated directly with print vendors to ensure all pieces met prepress requirements and USPS standards when applicable
Graphic and Website Designer
Hibu / Cedar Rapids, IA / January 2008–April 2014
Created multi-page spreads for the community pages of over 300 Yellowbook phone directories on a yearly basis
Designed websites using an in-house CMS, including all graphics, color schemes and layouts, to meet the specifications of small business customers nationwide
Proficiencies
Mac OS
Adobe Creaive Suite
(InDesign, Illustrator, and Photoshop)
Microsoft Office Suite
Drupal CMS
Photography